Today’s data from Forbes India tells a powerful story.
Andhra Pradesh has emerged as India’s primary investment magnet, capturing 25.3 percent of all proposed investments in the first nine months of FY26. Odisha follows with 13.1 percent and Maharashtra with 12.8 percent. Together, these three states account for 51.2 percent of all proposed capital, signalling a clear shift of industrial momentum towards the eastern and southern corridors. Overall investment announcements during this period touched ₹26.6 lakh crore, an 11.5 percent increase over the same period last year.
These are not just impressive statistics. They reflect years of deliberate planning, institutional clarity, and a fundamentally different way of thinking about how states attract investment.

A moment from the making of Andhra Pradesh's Investment story. IAS A. Babu explains to Hon'ble Chief Minister N. Chandrababu Naidu the vision and planning behind the APIIC Investment Experience Centre.
Andhra Pradesh chose to ask a deeper question.
How do you engage investors throughout the year, not just during events? How do you ensure that a startup visiting in April or a global enterprise evaluating land in November gets the same clarity, confidence, and depth of information as someone attending a summit?
The answer was a permanent investment experience centre.

A proud moment for Pro Digital & its CEO, Deepu Kumar, to be in frame with Hon'ble Chief Minister N. Chandrababu Naidu, Shri Nara Lokesh and IAS A. Babu, and ministers and officials, during the journey of building AP's Investment Experience Centre.
A government experience centre, when done right, is not a showroom. It is an operational interface between the state and its investor ecosystem.
It enables any investor, at any time, to clearly understand:
Land banks, industrial corridors, and infrastructure readiness
Sector-wise opportunities and long-term roadmaps
Incentives, schemes, and policy frameworks
Skill ecosystems, universities, and talent availability
Single-window clearance processes and approval flows
All under one roof, explained visually, consistently, and backed by real data. This continuity builds trust. Trust converts interest into intent. Intent converts into investment.
This shift did not happen by chance. It was driven by rare long-horizon leadership, both political and administrative.
Under the visionary leadership of Shri. N. Chandrababu Naidu, Andhra Pradesh consistently viewed governance through the lens of systems, technology, and economic architecture. Long before investment attraction became a competitive race among states, his belief was clear. Sustainable investments follow clarity, continuity, and credibility, not just grand announcements.
Equally instrumental was Shri. IAS Babu A , whose role in shaping this journey deserves special recognition. As a senior IAS officer closely associated with Andhra Pradesh Industrial Infrastructure Corporation, he played a key role in scripting Andhra Pradesh’s investment narrative at a structural level.
How should an investor understand the state in one visit?
How can officers communicate policies with consistency, irrespective of who is presenting?
Incentives, schemes, and policy frameworks
How do land, skills, incentives, and approvals come together as one coherent story?
Pro Digital’s role. From early concept to living reality.
It was in this context that APIIC approached Pro Digital nearly six years ago.
The brief was not to build an installation. The brief was to conceptualise how Andhra Pradesh should position itself to attract investments in a credible, scalable, and future-ready manner.
Pro Digital worked closely with the leadership and officers to:
Define investor journeys for startups, MSMEs, and large enterprises
Translate policies, land data, and infrastructure plans into intuitive visual narratives
Design a centre that officers could use daily, not just during delegations
Create a technology and content framework that could evolve with the state’s ambitions
What was scripted then was a long-term blueprint. What exists today is that blueprint functioning exactly as intended.

Recognition of vision and execution. Pro Digital CEO Deepu Kumar being honoured by IAS A. Babu during the inauguration of the APIIC Towers and Investment Experience Centre.
The Andhra Pradesh investment experience centre now operates as a permanent, always-on platform.
The Forbes India numbers are not merely a validation of economic momentum. They validate a deeper belief that Andhra Pradesh embraced early.
That investment attraction is an infrastructure challenge, not an event challenge. By building a permanent experience centre as strategic infrastructure, Andhra Pradesh ensured that its policies, preparedness, and intent are visible every single day, not just during global summits.